Month

August 2018
If you are looking to dominate Google’s search results this year look no further, we’ve got you covered with up to date and practical SEO strategies to ‘start as you mean to continue’, and have a successful year with SEO. What’s Covered in this Guide? Dig Deep: Thorough Content Comes Out on Top Optimising for...
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Voice search has been on a steady but gradual rise for the last few years. That growth is predicted to accelerate over the next 12 months and become what has been dubbed the ‘voice search revolution’.  Optimizing for voice search is no longer optional, it’s a must for all businesses.  What’s Covered in this Guide...
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Rich snippets make it possible for the information contained on web pages to be better understood by search engines. The term is used to refer to the structured data mark-up which can be added to your existing HTML. With search engines, this has become slightly more advanced, as it’s now used to show users richer search results. This makes it easy...
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Pay-per-click marketing can be a tough nut to crack for a beginner, and even experts can have a hard time with it every now and then. PPC is complex and can lead to negative ROI just as easily as it can result in success. There’s a lot to learn about using PPC effectively, from ad...
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Google My Business (GMB) is a free tool that allows small business owners greater control over the way in which their businesses appear in Google Maps and Search. You’ll learn how consumers are searching for your business and where they are doing so, among other features. From reviews and photos to operating hours and location,...
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Schema is structured data or microdata, added to your HTML to improve how search engines read your web pages. Today’s SEO requires it be included as part of the influential factors that could affect Google rankings in the future. The schema markup informs the search engine about the content on your site, which in turn...
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